The Zoom Evolution: From Video App to Communications Platform

We have always been committed to connecting people and bringing them together through Zoom.

Originally intended for video meetings, this app quickly became a way to broadcast webinars, connect conference rooms, and more, and it has continued to evolve and expand to meet the needs of our customers. On top of that, Zoom can also be used for connecting teams everywhere, reimagining your workspaces, engaging new audiences, delighting your customers, and building new innovations — all with the Zoom platform you know and love.

Over the past decade, this evolution has been in the making for over a decade. Our new look and refreshed visual identity will be reflected in our new look and logo that you will see today. It can also be seen in the innovation that takes place in the products we offer to our customers.

When teams are spread across places and time zones, the importance of establishing connections cannot be overstated. We are in the process of continuing to evolve as a company and platform so that we can provide that connection and further support all the ways you work in this industry. So I’m very excited to share with you more about how we are doing this.

We’re your partner in the future of work

As a result of people like you, Zoom has become one of the best platforms for connecting. We are guided by the core value of Care with everything we do, and we also care about our global customers who are faced with new challenges every day in terms of collaboration.

It has become more difficult for employees to meet their expectations. In today’s world, remote and hybrid work have become just another way of doing business. There are more channels than ever for communication, and collaboration occurs across oceans as well. It is also true that organizations do not have a playbook for adapting to this new situation.

The technology we use is geared towards supporting these evolving workstreams and enabling meaningful team collaboration in support of them.

By expanding and evolving our chat messaging product, we are one way that we are able to achieve this goal.

Putting the team in chat

Using our comprehensive platform, people are able to connect across places, objects, and devices in the most convenient way possible, so work becomes … well, less work. We believe that our team collaboration and messaging hub is at the heart of the success of our platform.

Zoom Chat used to be the name we used for it. With the renaming of Zoom Team Chat as of today, we will enable teamwork and collaboration to be more effective and efficient, ushering in the future of persistent messaging. As a result of our significant investment in Zoom Team Chat, and in preparation for our upcoming announcement later this month, we will unveil even more enhancements to the product.

In today’s hybrid and flexible work environments, chat is the way to collaborate, and it is the backbone of the collaboration process. This is the place where teams can track project progress, build a culture, and connect instantly and asynchronously with each other. As the starting point and end point of a team’s day, it is where their workday begins and ends. Today, it’s an essential part of our daily lives.

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The following conclusions can be drawn from a study conducted by Morning Consult on behalf of Zoom in 2022 of IT decision-makers:

  • Almost 95% of respondents agree that messaging services are important for people working in remote or hybrid environments

  • According to 86% of respondents, messaging services play a very important role in their organization

  • The majority of respondents said that they used a messaging service every day

Why was the name changed in the first place? The reason for this was that something was missing.

In order to bring out the best of human creativity, we believe that collaboration is at the heart of every creative process. The magic happens when people work together, as a team. There is nothing more fascinating than a conversation that begins during a video call and in a chat box during a meeting, but as the conversation moves along, it becomes something more.

In addition to improving workflow efficiencies, modern chat technology also facilitates better communication between dispersed teams, which enables them to work better together as a team. Zoom Team Chat brings people together in the most modern way with one-touch access to video meetings, telephone calls, whiteboarding, and more.

This value is better reflected in Zoom Team Chat in our opinion.

Zoom Team Chat is more than messaging

In addition to instant messaging, Team Chat has many other features as well. A powerful collaboration hub that uses 1:1 and group chats as well as channels to integrate workstreams, maintain project timelines, and connect project stakeholders, it is one of the most powerful collaboration tools on the market.

In Team Chat, you will find messaging, file sharing, third-party integrations, video, voice, and whiteboard in one place, which simplifies the process of collaborating. Zoom Team Chat makes it simple to do things like escalating a chat conversation into a phone or video call or sharing an idea via a whiteboard with a simple push of a button right from the chat application itself.

Furthermore, Team Chat is an excellent tool for communicating externally with your team. As a result of this application, external contacts, such as consultants, vendors, clients, and others, can communicate seamlessly and securely with each other. Even when an external user is present, a notification will be displayed in the chat or channel “compose” message box to let you know.

With Team Chat, you will have peace of mind knowing that your remote and hybrid teams will be able to reliably share information with you thanks to the enterprise-grade security and reliability.

Team Chat comes pre-installed as part of Zoom One, which is already part of your Zoom license, so all the collaboration tools you need – chat, phone, whiteboard, video meetings, and more – are included with just one Zoom license, which ships with all the Zoom collaboration tools you need.

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With Zoom, you always get more

Our portfolio will also continue to be expanded in other areas to meet the current and future demands of our customers. There have been three new products introduced so far in this year alone that have enhanced our visual collaboration capabilities, im

proved customer satisfaction, and improved the sales process:

  • There are several ways in which Zoom Whiteboard can be leveraged for brainstorming and collaboration on a persistent, digital canvas.

  • With Zoom Contact Center, you are able to deliver prompt and highly personalized customer support to your clients through an omnichannel platform that’s video-optimized.

  • The Zoom IQ for Sales software provides a conversational intelligence solution that analyzes customer conversations, surfaces key insights, and empowers your sales team to make informed decisions based on personalized insights for Zoom Meetings and Zoom Phone.

As event and marketing teams continue to leverage Zoom to elevate their virtual and hybrid events, our developers solutions continue to be used to integrate Zoom into their apps and services to make them even more effective.

The brand of our company grows along with our product portfolio as it expands. The Zoom brand has been strengthened to make it easier for existing and potential customers to understand how our communications platform can benefit their business.

To make things simpler, we’re going to use a new visual – the main picture in this post – so that people can get a better sense of what you can do with our platform. Our visual identity will also be updated in the coming months, including the color palette, typography, product icons, and more. As a result of the update, Zoom’s blue color has been enhanced for greater legibility and to advance accessibility on the platform.

We will always be committed to bringing happiness to our customers, however, and that is not going to change. It is Zoom’s mission to help the people, teams, and organizations innovating for tomorrow with our platform to make it easier for them to achieve their goals. Taking this journey with you is an honor for us, and we look forward to continuing it in the future.

And there is more to come

As we enter this new stage in Zoom’s evolution, we are thrilled to share this moment with you. However, evolution is a continuous and gradual process, and a lot more is yet to be discovered.

The Zoomtopia 2022 conference will be taking place on November 8-9, so if you’d like to be part of this exciting event, make sure to join us! Our annual customer celebration is just around the corner and we would like to invite you to join us for a number of engaging sessions and to hear from some of the most inspiring speakers in the industry.

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In order to learn more about the power of Zoom Team Chat and how it can help you improve productivity, sign up for our webinar on Sept. 29 entitled “Intro to Zoom One: Increase Productivity with an All-in-One Solution.” Or join our webinar on Oct. 12 called “New Ways to Collaborate with Zoom Team Chat.”

In addition, as always, if there is anything we can do to help you better, please do not hesitate to get in touch with us.



How is Zoom used for communication?

Zoom is a platform for communications that enables users to engage with one another through video, audio, phone, and text chat. To use Zoom, you need to have both an internet connection and a device that is supported. The vast majority of first-time customers should begin by registering for an account and downloading the Zoom Client for Meetings.

Is Zoom a digital communication platform?

Because our all-encompassing platform makes it simple for individuals to connect across locations, physical environments, and electronic devices, work becomes… well, less work. The pervasive team communication and messaging hub that we provide is essential to the success of our platform. Previously, we referred to it as Zoom Chat.

What is the Zoom app used for?

Zoom is a video conferencing platform that is hosted in the cloud and can be utilized for live chat, video conferencing meetings, audio conferencing meetings, webinars, and the recording of conference sessions.

What technology is used in Zoom app?

The native applications developed by Zoom make use of the Android and Ionic frameworks. On the list of essential tools are Android Studio, the Android Software Development Kit (SDK), Visual Studio, Apple Code, and the iOS Software Development Kit. Kotlin and Java are the backend languages for Android applications, whereas Swift and Objective C are the backend languages for iOS.

Is Zoom a good platform?

Zoom Meetings. One of the most well-known and widely used video conferencing tools on the market today is Zoom’s Meetings platform. The video conferencing software presented here provides high-quality video and audio streaming completely free of charge.