When you’re having fun, it’s hard to believe the time has already flown by, so it’s hard to believe that we have reached one year since the launch of Zoom Events, our online event management management solution. Zoom Events, which was launched in July of 2021, was designed specifically with remote audiences in mind when it was launched. Since virtual and hybrid events became a key component of many modern marketing strategies, we recognized the need for a remote-friendly event platform. With the advent of this platform, organizations would be able to create memorable, engaging events all over the world while also uniting attendees regardless of their geographical location or time zone, making it possible for organizations to plan memorable, engaging events.

Zoom Events has been used by more than 7,000 customers so far and has averaged more than 150 events a day since the platform launched. Since then, over 7,000 customers have used Zoom Events. We hosted Zoomtopia 2021 on Zoom Events, offering the latest and greatest in the world of communications to over 30,000 virtual attendees around the world, allowing them to experience the best of what Zoom Events has to offer. Our goal is to continue breaking new ground as we continue to introduce hybrid experiences of all shapes and sizes to organizations throughout the world to help them discover new possibilities.

Looking back at our eventful year 

When you are constantly working ahead, you sometimes forget to take a step back and see what has already been done. In just a year, we have accomplished so much, and there are so many more to come in the future! In this post, we are going to highlight some of the best moments and feature releases we have had in the past year.

Get together backstage

The presenters may need to gather in a central location during breaks in between sessions or to discuss last-minute changes in the schedule. Our Zoom Webinars Backstage – otherwise known as a virtual green room – offers webinar hosts, co-hosts, and panelists the opportunity to gather and chat behind the scenes, while still being able to participate in the live event and enjoy its features.

Explore the expo hall

In most cases, the event expo hall is a place where everyone gathers together and enjoys a good conversation because it is a gathering place for everyone. The event provides you with the chance to showcase your products, connect with peers, and find out what’s new in the industry at this time of year. As we were concerned that these valuable experiences shouldn’t be sacrificed, we added a virtual expo hall for each of our virtual events to replicate the in-person booth experience and allow attendees to network, explore new topics, and engage in live conversations while they are participating in the event.

Virtual networking made easy

There is no doubt that not every event will need an expo hall, so our Zoom Events networking features provide attendees with the opportunity to connect before, during, and after the event through a variety of tools such as participant directories and customizable profiles.

Your brand, your way 

The Session Branding functionality offers users the ability to add their own logos and assets to nametags, backgrounds, wallpapers, and registration hubs in order to extend the reach of an event and make it a more memorable experience for participants through their company logos and assets.

Do more with integrations

There are many benefits to integrating software tools seamlessly so that everyone wins. It is our intention to enable users to participate in virtual events from their conference room or hybrid workspace, as well as share the experience with in-person and remote colleagues by integrating our service with Zoom Rooms. We are developing an integration with Pardot to enable you to populate prospect databases with data based on registrations and attendances for a seamless reporting experience.

Dive deeper into data and analytics

A virtual or hybrid experience, in my opinion, offers one of the most attractive characteristics since it allows the user to access the data and analytics they might normally be unable to access in person as a result of a virtual or hybrid experience. Zoom Events Dashboard allows hosts to generate reports as well as enjoy enhanced sorting functionality in order to display, export, and download valuable metrics directly from the dashboard when generating reports. There is no need for event marketers to guesstimate the ROI and degree of engagement of attendees, since they are now provided with transparent analytics around registrations, booth sponsors, live stream views and duration, content downloads, tickets sold, event sponsors, and much more!

What’s ahead for Zoom Events 

Even though Zoom Events has been operating for a year, we are just getting started and we have a lot more to do. Check out some of the new features that we’ve added to our website to see how you can simplify the planning process for your next virtual or hybrid event, improve attendee networking, and expand your audience reach.

• New host features
• Special role access

The team has made it a lot easier for hosts to manage the permissions for their special role attendees (except for moderators), so that they can take full control of the level of access each attendee has during an event. Each host will be able to select the level of access each attendee has during the event. Attendee permissions can be granted to all attendees, permissions can be revoked from attending attendees, or special roles can be pre-registered for a specific ticket by the host.

Greater flexibility to publish session recordings   

There are times when you do not feel ready to announce a session immediately after it has been held. As a result, hosts now have the ability to choose when they would like session recordings to be published and displayed in the lobby.

Invite co-editors throughout event creation

As part of the event creation process, hosts have the option of adding or inviting co-editors at any point in the process.

Pre-registration enhancements

A host who already has a list of attendees who have pre-registered for an event can upload that list into an event if they have already created a list of attendees. After registering for Zoom Events, each attendee will receive a ticket that will allow them to directly attend the event with no need to re-enter the registration flow after completing the registration process. Upon registering for Zoom Events, the attendee will receive a ticket that can be used to directly attend the event.

• Ticket holders and registrants who have registered on other ticketing platforms, as well as people who have manually registered on manual lists, can be bulk-uploaded in large amounts.

• The email templates should be generated in two different ways for the attendees

• Attendees who have already registered for the event can be added or removed

• The registration management system should be able to extract links to register or join

Access control ticketing

It should be possible to gain more flexibility in relation to ticketing, including the ability to set which attendees will be permitted to attend which sessions. There is a place in the ticketing panel where you can define the type of session you wish various ticket holders to participate in as well as gate sessions for specific attendees or make them open to everyone.

New attendee features

Networking for mobile browser

It is possible for the user to view their Zoom room display. If the video is off, this will show or hide your name or profile card, set up their networking mode via their mobile browser, and initiate 1:1 chats with others attending the event, as well as send connection requests to those who are interested in connecting with them.

Audio transcription for Zoom Events recordings
In the conference event lobby, you will be able to find a full screen playback page with your post-event recording, complete with an audio transcription of the recording. Transcribing audio allows you to do the following:

• The transcript can be searched for and jumped to at any point if desired

• Throughout the transcript you will be able to view the avatars of the speakers to the left of their names

• Only the highlights will be played when you select this option

Display interpreters on session cards

In the event that an interpreter is going to be present at your event a label entitled “Live Interpreters” will be displayed on your session information card. In this case, if you are using a live interpreter in your event, you will see a list of languages that are supported and available during your event.

Discover what Zoom Events can do for you

If you are interested in learning more about Zoom Events, and what it has to offer, click here. Be sure to bookmark our release notes so you can stay up-to-date with all the latest features that have been released. To find out what Zoom Events can do for your virtual event strategy and how you can create experiences that your attendees will truly enjoy, contact Zoom Events today for a live demo of how you can implement it!

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